A unique eco-luxury destination, Playa Viva has something for everyone. You and your loved ones will enjoy the rugged, unspoiled beauty of Mexico in the guilt-free luxury of an environmentally-conscious resort dedicated to sustainability and regenerative practices.

Choose one of the eco-luxury rooms, each with a beachfront view, including the award-winning oceanfront Treehouse. Immerse yourself in nature, attend a morning yoga practice, give back to the local community, engage in a workshop, or just relax completely in paradise. Reserve your stay in Playa Viva and experience the bounty of the local ecosystem while helping it to thrive. The impact is integral to the Playa Viva experience. The hotel is run entirely off-grid — generating 100% of its energy from solar power. The resort works extensively with the local community to support health and education. And Playa Viva labours year-round to restore and revitalize its land. Playa Viva provides a vacation experience that is in integrity with the team’s highest aspirational values for how life should be lived.

The Playa Viva Story

In 2005, the husband and wife team, Sandra and David were introduced to the land that would soon become Playa Viva. They were instantly intrigued by its subtle charm, the teeming life of its estuary, the hills overlooking the beach and small lagoon (which was later discovered to be an archaeological site), the broad expanse of beach and the Turtle Sanctuary. Charmed by the tiny nearby town of Juluchuca, they invested in the property.

Sandra headed out to the Greenbuild Conference in Atlanta in 2005 and interviewed several experts in sustainable development, including Bill Reed. Bill spoke about moving beyond green (doing less damage), beyond sustainable (net neutral) and moving into regeneration (making the place better). This aspirational yet achievable philosophy was perfectly parallel with Sandra’s values and vision. Starting with the Regenerative Development model, a multi-disciplinary team was assembled around a Whole Systems Thinking approach. The team developed a layered map of the property, including a complete “history of place” and map overlays of various “flows,” including energy, water, soil, biodiversity, people, culture, etc. They then debated and agreed upon a set of Core Principles that now define all design and operation decisions.

Core Principles

• To use cleaner, more abundant and more transparent energy, water and waste streams
• To promote and create biodiversity
• To create transformational experiences
• To promote a meaningful community
• To create a living legacy

As members of the community of Juluchuca, the team believes that they have a responsibility to leverage the opportunities provided by their guests to create a positive social and environmental impact.

If Playa Viva is to be truly successful, it will be the culmination of more than just a collection of rooms, regenerative design, a team of local employees and a set of aspirational goals. It will be a success if its guests join as partners in creating a new history of a place where the epilogue is a healthier, more educated and more economically vibrant and resilient community and ecosystem. You are invited to participate in creating a better future with Playa Viva.